Mind the Store

Don’t believe everything you read. Good advice, right?

Despite the billions of bytes of data, information, news, and opinions floating around about the economy, and specifically the retail space,...

Keeping track of your brand’s customers, demographics, traffic patterns, sales, and countless other data points is a big job. Retail execution is a data-driven endeavor and all of the numbers...

The National Retail Foundation has released its Summer 2019 Consumer Review, and it’s a good look at what shoppers expect from a retail store. Technology and innovation in the retail space was the...

Let’s get phygital…phygital…let’s get into phygital. Wait; what was that? What is phygital? It’s the concept in retail execution and customer experience that has marketers, key account managers,...

It might still be summer, but retail’s yearly big finale is almost upon us. Brand managers, buyers, and marketers have to gear up for the biggest season in retail, Holiday 2019. While many see...

A quick Google search on the term “omni-channel” will yield dozens of hits on whether or not the retail concept is still relevant. In its simplest form, it means a seamless integration of retail...

There are less than 150 days until Christmas 2019, and since retail is now a 24/7 industry with omnichannel sales, that means each one is a shopping day. Holiday 2019 is about to begin, are you...

Experiential retail is a brand buzzword that forward-thinking brand teams are chasing. On a large scale, there are retail locations that don’t have any merchandise for in-store sales, but rather...

Retailers and brands need to manage vast amounts of data from sales, traffic, and customer loyalty programs and make the numbers work. While most purchases still happen in the store, customers...