Back-to-school is the second-busiest retail season each year for brands that sell everything from apparel and accessories to supplies and electronics. How can brands put themselves in the best...
Data Insights, Consumer Electronics
In the ongoing battle to improve in-store profit, retailers and brands are experimenting with flashy new technology or gimmicks like in-store entertainers to generate sales. Driven by competition...
Future of Retail, Consumer Electronics
Mixed in with the fantastical flying machines and gimmicky-but-disappointing robots, this year’s Consumer Electronics Show (CES) in Las Vegas included several new announcements that offer a...
Future of Retail, Athletic Apparel, Consumer Electronics
Retailers sometimes bat around the term “omnichannel" as if it were just another marketing catchphrase. To really meet the demands of consumers these days, it's important to communicate in a...
Industry Trends, Home Improvement, Consumer Electronics
Ecommerce accounts for less than 10 percent of retail sales today, yet brands everywhere are pouring resources into online innovation. Walmart, for example, acquired Amazon competitor Jet.com for ...
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