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Mind The Store

Mind the Store

Mind the Store is your guide to what's happening now in retail, bringing actionable reports straight from the store floor to help brands and retailers navigate the future of retail in a tech-driven world.

State of In-Store

Making the Most of the In-Store Experience

Everywhere you look in the retail landscape, it's about technology and innovation. What is the latest and best way to track sales? How can loyalty programs leverage the data they collect into news...

State of In-Store, Industry Trends

Top Ten Tips for Your Field Force

Marketing is about making sure your product or service is featured in the best possible light. One way to do that is to have in-store brand representatives that can demonstrate a product, engage...

Future of Retail, Industry Trends

Customer Centricity

"The customer is always right." Is this still the case? Should brands be bending over backward to meet every need, offer every service, and agree to whatever terms a buyer wants? Clearly, that's...

Data Insights, Future of Retail

Measuring and Managing Your Data

"You Cannot Manage What You Don't Measure"

Data Insights, Industry Trends

Retail Analytics: Harnessing the Power of Real-Time Data

IT strategy as it relates to retail is more than just a bunch of data crunching algorithms that are generated quarterly. Having software in place that shows what happened during a specific period...

State of In-Store, Industry Trends

Three Kinds of Customer Loyalty Brands Need to Understand

Loyalty. It’s the “L Word” of the retail landscape. It’s not enough to bring in a new customer; retailers must also ensure that shoppers come back again and again. It’s not hard to bring in a new...

Industry Trends

All Work and No Play Makes In-Store Shopping a Dull Experience

Does it sometimes feel like shopping in stores has become as painful as, say, traversing a cavernous hotel with little offerings in the middle of a blizzard-laden nightmare?

Industry Trends

The Culture Club: Connecting Consumers and Brands in Stores

We’re not gonna lie: creating brand culture is much easier on a large scale if you have your own retail stores. Take Warby Parker, for instance, who transformed their SoHo store into a...

Industry Trends

QR Codes Are Making a Comeback (And We’re Just as Surprised as You Are)

Remember QR codes? They were all the rage at the end of the Aughts, but just as quickly as they appeared they disappeared, never to be seen again.

Or so we thought.

Industry Trends

The Showroom Strategy: 5 Tips and Tricks for Consumer Brands

There’s a new buzzword in town that’s not just for car dealerships and furniture manufacturers anymore.

That’s right: showrooms.

Forget whatever visions of shiny SUVs on slowly rotating pedestals...

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