Mind the Store

Retail industry news you can use

Brian Tervo, President & COO

Brian Tervo, President & COO

Baby Products Need Effective In-Store and Online Representation

State of In-Store, Industry Trends, Baby & Kids, Increase Conversions, advocate chat

Parents looking for the right crib, the safest car seat, or the best stroller are in serious research mode. They need details, specs, safety data,...

Apple's Retail Flex Program Post-Pandemic

State of In-Store, Future of Retail, ecommerce

While we are all glad to see stores, restaurants, and entertainment venues opening up again after the shutdowns of 2020, the pandemic forced many consumers into new shopping behaviors. In a recent...

Brand Advocacy: The Key to Covering Retail Storefronts

State of In-Store, Future of Retail, ecommerce

No industry has been unaffected by the pandemic, but it can certainly be said that retail has been one of the hardest hit segments of the economy. With stores shut down, supply chain issues, and...

It Only Takes One To Get on the Brand Blacklist

State of In-Store, Data Insights

Keeping track of your brand’s customers, demographics, traffic patterns, sales, and countless other data points is a big job. Retail execution is a data-driven endeavor and all of the numbers...

The Millennial Parent Expectation

State of In-Store, Data Insights, Baby & Kids

It’s been said that the happiest days are when babies come. For parents, of course, babies are a life-changing event. For retailers, however, babies are big business. Globally, the baby product...

Stay Away from the Customer

Data Insights, Industry Trends

A customer walks into a store…no; it’s not the opening to a bad joke; it’s something that happens every day, thousands of times. The trick for retailers is to know what that customer wants. Stores...

Survival of the Fittest: Darwinian Theory Applied to Retailers

State of In-Store, Industry Trends, Sporting Goods, Fashion & Accessories, Health & Nutrition, Beauty, Cosmetics & Hygiene

Despite many recent news headlines, the retail industry overall is booming. Industry sales in 2017 are expected to rise by 3.8% again, outpacing the GDP growth at about 2.1%   Even sales in brick...

That Retailer You Sell to Just Declared Bankruptcy. Now What?

Industry Trends, Outdoor Goods, Fashion & Accessories

Let's start with the bad news: According to Moody's Investors Service, the number of retailers it classifies as "distressed" hasn't been this high since the peak of the 2008 recession. Retail...

Revitalizing ROI: Double Sales Annually with the Right Signage

Data Insights

Most in-store signs highlight one of two things: pricing or marketing. Pricing signs help consumers assess value and cost (often boasting deals or markdowns), while marketing signs help customers...

3 Ways Weather Forecasts Can Improve Retail Sales Forecasts

Data Insights

Bad weather is often bad news for retailers, preventing shoppers from showing up in stores and therefore putting a big dent in sales. When massive snowstorms hit the Boston area in early 2015,...

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